Table of contents
Title
|
Page
|
Title page
|
I
|
Dedication
|
Ii
|
Acknowledgement
|
Iii
|
Summary
|
Iv
|
Table of contents
|
V
|
Chapter One- Introduction
|
|
1.1 Introduction
|
1
|
1.2 Company overview
|
3
|
1.3 Research questions
|
5
|
1.4 Aims and Objectives
|
5
|
1.5 Rational for the Research
|
|
1.6 Outline of the study
|
7
|
Chapter Two- Literature Review
|
|
2.1 Introduction
|
8
|
2.1.1 Definition of Motivation
|
8
|
2.1.2 Types of Motivation
|
9
|
2.2 Motivational theories
|
10
|
2.2.1 Maslow’s Hierarchy of Needs (1954)
|
11
|
2.2.2 Herzberg’s Two-Factor Theory (1959)
|
15
|
2.2.3 Douglas McGregor theory of X and theory of Y (1960)
|
18
|
2.2.4 David Meclelland’s theory of needs (1961)
|
19
|
2.2.5 Vroom’s VIE Theory (1964)
|
19
|
2.2.6 The path goal theory(House, 1971)
|
20
|
2.2.7 Alderfer’s ERG-Theory (1972)
|
21
|
2.3 Critical evaluation of models
|
24
|
2.4 Other motivating factors
|
25
|
2.5 Link between motivation and employees productivity
|
26
|
2.6 Employee’s productivity
|
27
|
2.7 Human resources practice at Subway
|
27
|
Chapter Three- Research Methodology
|
|
3.1 Introduction
|
30
|
3.2 Research method:
|
31
|
3.3 Research approach
|
31
|
3.4 Data collection Method:
|
32
|
3.4.1 Primary data collection method:
|
32
|
3.4.2 Secondary Data collection method:
|
35
|
3.5 Research Strategy
|
36
|
3.6 Ethics
|
36
|
3.7 Rational for taking two factors model suggested by Herzburg
|
37
|
3.8 The planed pattern of questionnaire
|
38
|
3.9 Rational for selecting particular questionnaires
|
38
|
3.10 Scope and Limitations of Research
|
39
|
3.11 The evaluation of research methodology
|
40
|
Chapter Four- Critical Analysis & Research Finding
|
|
4.1 The purpose and design of this section
|
41
|
4. 2 4.2 Findings
|
41
|
Chapter Five-Interpretation & Discussion
|
|
5.1 Introduction
|
69
|
5.2 Interpretation of data
|
70
|
5.3 Analysis of survey questionnaires
|
71
|
5.4 Discussion
|
75
|
5.5 The critical evaluation of this research
|
77
|
Chapter Six- Conclusion and recommendations
|
|
6.1 Introduction
|
78
|
6.2 Conclusion
|
78
|
5.3 Recommendations
|
80
|
6.4 Practical implications
|
82
|
6.5 Strengths and limitations
|
82
|
6.6 Future research direction:
|
83
|
Bibliography
|
84
|
Appendix
|
93
|
List of tables
|
|
Table 2.1 Deficiency needs and growth rate
|
12
|
Table 2.2 young’s model of five neo piagetian stages
|
13
|
20
|
|
Table 4.1 Question 1
|
42
|
Table 4.2 Question 2
|
43
|
Table 4.3 Question 3
|
44
|
Table 4.4 Question 4
|
45
|
Table 4.5 Question 5
|
46
|
Table 4.6 Question 6
|
47
|
Table 4.7 Question 7
|
48
|
Table 4.8 Question 8
|
49
|
Table 4.9 Question 9
|
50
|
Table 4.10 Question 10
|
51
|
Table 4.11 Question 11
|
52
|
Table 4.12 Question 12
|
53
|
Table 4.13 Question 13
|
54
|
Table 4.14 Question 14
|
55
|
Table 4.15 Question 15
|
56
|
Table 4.16 Question 16
|
57
|
Table 4.17 Question 17
|
58
|
Table 4.18 Question 18
|
59
|
Table 4.19 Question 19
|
60
|
Table 4.20 Question 20
|
61
|
List of figures
|
|
Figure I Maslow’s original hierarchy
|
11
|
Figure ii Hertzberg’s Two-Factor Theory
|
15
|
Figure iii Comparison Herzburg and Maslow
|
17
|
Figure iv The theory of Y
|
18
|
Figure v Alderfer’s ERG-Theory
|
22
|
Figure vi Comparison among need theories
|
23
|
Figure vii The types of interviews
|
32
|
Figure viii Categorizes of questionnaires
|
34
|
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